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Press Release: Mona Keijzer launches MKB Digital Workspace

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Amsterdam, the Netherlands – On Friday November 20, State Secretary Mona Keijzer officially launched the new workplaces of MKB Digital Workspace, an initiative by ACE Incubator. During the online event, Mona Keijzer talked to SME entrepreneurs and students and launched the SME workshops by offering them to MKB Nederland. The livestream can be found here.

The majority of SME entrepreneurs are aware of the opportunities and necessity of digitization. That awareness has only gotten stronger since the start of the pandemic. However, they lack the time, knowledge and money to get this process started. This is why the Ministry of Economic Affairs and Climate has launched the “acceleration of the digitization of SMEs” program. This program will start SME workshops across the country, where SME entrepreneurs are encouraged to work with students on digitization. From cyber security and software development to building data models and online marketing.

Friday November 20 was the “Day of the Entrepreneur”, a great day to launch the new workshops. State Secretary Mona Keijzer spent an hour video calling with SME entrepreneurs and students from all over the country about the opportunities of digitization for entrepreneurs and the collaboration between entrepreneurs and students. Other guests were Barbara Baarsma (Rabobank) Geleyn Meijer (HvA), Leendert-Jan Visser (SME Netherlands) and Joost Reimert (MKB Digital Workspace). Mike Rijkers (MKB Digital Workspace) hosted the event. While the launch event was taking place, 14 workshops kicked off simultaneously.

About MKB Digital Workspace
MKB Digital Workspace is an initiative by ACE Incubator, Rabobank, Municipality of Amsterdam, Ministry of Economic Affairs and Climate, Province of North Holland, Techconnect, KplusV and Innovate Today in collaboration with the University of Amsterdam, Vrije Universiteit Amsterdam, Amsterdam University of Applied Sciences, the ROC of Amsterdam and all other educational institutions in North Holland. Over the next three years, MKB Digital Workspace will reach 7.000 SME entrepreneurs and will pair them with 2.000 students. www.mkbdigitalworkspace.nl/

About ACE Incubator
ACE Incubator (ACE) empowers students, academics and professionals who are starting or growing their science or tech-based business. ACE is powered by the knowledge institutes in Amsterdam – University of Amsterdam (UvA), Vrije Universiteit Amsterdam (VU), Amsterdam University of Applied Sciences (HvA) and Amsterdam UMC – and aims to bridge the gap between academic knowledge and entrepreneurship. By supporting knowledge-based startups, ACE builds a learning ground to create impactful companies of the future. www.ace-incubator.nl

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